We could tell you so many things about who we are and who we aspire to be, but we think this excerpt from Napoleon Hill’s Think and Grow Rich best describes our True North:

We fully realize that no wealth or position can long endure, unless built upon truth and justice; therefore, we will engage in no transaction which does not benefit all whom it affects. We will succeed by attracting to ourselves the forces we wish to use, and the cooperation of other people. We will induce others to serve us, because of our willingness to serve others. We will eliminate hatred, envy, jealousy, selfishness, and cynicism, by developing love for all humanity, because we know that a negative attitude toward others can never bring us success. We will cause others to believe in us, because we will believe in them, and in ourselves.